Category: Latest Articles

Creating space for women in comms and public affairs

Savion Ray May 24, 2023 No Comments

For too long, women have been denied the credit and support they deserve for their professional achievements. Read on to learn how we’re spotlighting their voices in the Brussels world [...]

How we showcased the power of storytelling with EURACTIV

Savion Ray April 27, 2023 1 Comment

Close your eyes and think of the last story that made an impact on you. Sit for a moment and actually do it. When you’re ready, open your eyes and [...]

Back to square one: A year of war in Ukraine.

Viktor Kharyton February 23, 2023 No Comments

One year into the war in Ukraine, our copywriter shares his personal story about how workplace support is sometimes just enough to tip the scales from the state of desperate [...]

ASMR storytelling that wins audiences

Viktor Kharyton November 25, 2022 No Comments

Seeing sensory-inspired video storytelling producing feasible results, we could not wait for an opportunity to work on an ASMR-inspired campaign. So, when Vlerick Business School approached our creative team, we [...]

“Map the Gap” – Best in Awareness, Lobbying and Events

Savion Ray November 4, 2022 No Comments

Huawei has joined the European Commission’s Pact for Skills to help build digital skills and talent development for a new digital Europe. We are very proud to have played a [...]

3 tips for a successful brand positioning strategy

Viktor Kharyton August 9, 2022 No Comments

Creating a successful brand is equally important for both profit and non-profit organizations. In fact, using brand positioning techniques is crucial for establishing the organization’s presence in the industry, connecting [...]