November 2022 Communications, Latest Articles, Strategy ASMR Storytelling That Wins Audiences Seeing sensory-inspired video storytelling producing feasible results, we could not wait for an opportunity to work on an ASMR-inspired campaign. So, when Vlerick Business School approached our creative team, we knew ASMR was the best way to attract students from all around the world to the university’s six Master Programs.
November 2022 Latest Articles, Strategy “Map the Gap” – Best in Awareness, Lobbying and Events Huawei has joined the European Commission’s Pact for Skills to help build digital skills and talent development for a new digital Europe. We are very proud to have played a role in this journey, as our Map the Gap campaign wins in three categories at the Association Excellence Awards in London.
August 2022 Latest Articles, Strategy 3 Tips for a Successful Brand Positioning Strategy Creating a successful brand is equally important for both profit and non-profit organizations. In fact, using brand positioning techniques is crucial for establishing the organization’s presence in the industry, connecting with the audiences and maintaining strong stakeholder influence.
December 2021 Communications, Strategy The 5 Trends That Will Shape Digital EU Communications in 2022 After the COVID19 pandemic caught everyone by surprise, we spoke with over 20 communications experts & leaders to gather insights & define the top 5 trends that will shape EU communications in 2022.
December 2021 Communications, Strategy LAUNCH EVENT – Unmasked: Post-Covid-19 Communication Trends Watch the launch event for our first qualitative study into post-COVID-19 communication trends for EU associations.
October 2021 Communications, Strategy READ THE REPORT – Unmasked: Post-Covid-19 Communication Trends Read the first of its kind qualitative study into post-COVID-19 communication trends for EU associations.